{"product_id":"venetian-red-ochre-pigment-425137866","title":"Venetian Red Ochre Pigment","description":"\u003cp\u003eDescription\u003c\/p\u003e\u003cp\u003eVenetian red is a natural, handmade single earth pigment made through a ancient historical process of grinding raw red earth. Venetian red is an earth pigment from Verona, Italy, and is prized for its deep, warm red hue. Venetian Red has been used for centuries due to its durability, opacity, and excellent lightfastness, making it a staple in the artist\u003cspan\u003e'\u003c\/span\u003es palette. \u003c\/p\u003e\u003cbr\u003e\u003cp\u003eUnlike synthetic reds, Venetian Red offers a natural warmth and subtle tonal variation that gives paintings an organic and classical quality. It is an opaque pigment with strong covering power, making it highly effective for underpainting, fresco work, and oil painting techniques. Its richness in iron oxide provides a strong, earthy red that harmonizes beautifully with other natural earth pigments.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eHistory\u003c\/p\u003e\u003cp\u003eVenetian Red has been an essential pigment for artists since antiquity. Derived from iron-rich ochres, its use dates back to prehistoric cave paintings, where early humans utilized red earth for both artistic and ritualistic purposes.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eDuring the Renaissance, Venetian Red was widely used in frescoes and oil paintings. The pigment was particularly favored by Italian masters for its warm undertones and ability to create naturalistic flesh tones. Artists such as Titian and Veronese employed it in their works, using its subtle depth to enhance drapery, backgrounds, and skin tones. In the pictured artwork 'The Little Street' by Johannes Vermeer, Venetian Red is used throughout the buildings as well as the underpainting both to create rich reds and oranges in combination with Madder Lake glazes as well as to add subtle warmth from the underpainting and mixes.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eBy the 18th and 19th centuries, Venetian Red became a standard in European art academies, frequently used in underpainting techniques due to its stability and compatibility with various binders. Today, it remains a favorite among classical and contemporary painters for its timeless, earthy elegance.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003ePigment Information\u003c\/p\u003e\u003cp\u003ePigment Type: Natural (Iron Oxide) from minerals (Hematite Fe₂O₃) (Italy) \u003c\/p\u003e\u003cp\u003eSuitable Mediums: Watercolor, Oil, Tempera, Acrylic, Encaustic, Cold Wax, Casein, Milk, Swedish Flour, Lime \/ Fresco\u003c\/p\u003e\u003cp\u003eLightfastness: Best \u003c\/p\u003e\u003cp\u003eOpacity: Opaque \u003c\/p\u003e\u003cp\u003eOther Names: Red Ochre, Verona Red, Ferric Oxide Red , Red Earth, Rouge Earth, Caput mortuum\u003c\/p\u003e\u003cp\u003eColor Index Code: PR102\u003c\/p\u003e\u003cp\u003eImage: 'The Little Street' by Johannes Vermeer from the Rijksmuseum\u003c\/p\u003e","brand":"Morrow Archival","offers":[{"title":"5 Grams","offer_id":47875243114718,"sku":"PE-025-0000-0005g","price":6.0,"currency_code":"USD","in_stock":true},{"title":"100 Grams","offer_id":47875243147486,"sku":"PE-025-0000-0100g","price":14.0,"currency_code":"USD","in_stock":true},{"title":"300 Grams","offer_id":47875243180254,"sku":"PE-025-0000-0300g","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/2821\/2702\/files\/0f8a1a6a-4aaa-4e5a-a4d8-19d9484b29d1-copy.jpg?v=1769982477","url":"https:\/\/morrowarchival.com\/products\/venetian-red-ochre-pigment-425137866","provider":"Morrow Archival","version":"1.0","type":"link"}